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Welcome to the Social Network Guru blog.

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Part 5: How to laser target friends in your niche

Posted by admin at April 14, 2010 | Category Free Course
 

Welcome to Part 5…

How to laser target friends in your niche

During this FREE course we’ll be building up a targeted Friends list in Facebook.

But before you can add any Friends you need to know which ones to add.

So in this part  we’ll be exploring the targeting, which is really quite simple.

Let’s start with this fact….

There’s no point having lots of Facebook friends if they aren’t the right ones.

For example if your business is in car valeting there’s not going to be too much commercial reward in having 5000 Facebook friends that are into beauty products!

So when acquiring Facebook friends it’s important to make sure you’re making friends with the right people.

Think of it as an extension of your business network where you can connect and market your business to like minded individuals.

It’s my opinion that it’s also important to distinguish between your normal Social Friends and Facebook Friends. If you think of Facebook as a personal marketing tool, then the target audience doesn’t really want to hear the intimate details of your personal life (at least let’s hope not anyway!)

And conversely your “real life” social friends may not be your freinds for too much longer if you’re marketing to them!

So it’s often a good idea to have a couple of accounts.

One to talk to your regular friends, and one to network for business.

So once you’ve set up a business profile yourself that contains your business interests (which should match the niches you operate within)  you just need to find and join the right groups.

Once again these should be groups that reflect your business’s customer base.

One great feature of Facebook is that you’ll be able to see how popular a group is before you join it, so the groups with larger numbers are always going to have more marketing potential. 

If you’re unsure on how to target and join groups, I cover the whole process end to end (with easy to follow screenshots!)  in my eBook.

If you’d like a copy, just click here to download it now.

Tomorrow in part 6, we’ll be covering how to grow your friends list.

ONE LAST TIP: don’t post junk on your Facebook wall!

Put useful and helpful information on there, and your Facebook friends will want to read your posts.

If you think this article was useful, use the links below to post it on your Facebook Wall & Twitter to
enhance your Social Network Pressence.


If you’ve just visted from Facebook and haven’t subscribed to
this FREE 8 part Facebook Marketing Course yet…

just click here to get it all for FREE


   
 
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Part 6: The Secret of Rapidly Growing Your Friends List

Posted by admin at April 14, 2010 | Category Free Course
 

Welcome to Part 6!

Yesterday we discussed the importance of only adding friends that are targeted.

Today we’re going to learn the secret of adding lots of friends so that you’ll soon have thousands of them!

Now there’s no point in inviting lots of Facebook users to become your friend if most of them say No.

That would be a complete waste of your time!

So you need to know the secret of making new friends on Facebook!

and this is…

Always introduce yourself when adding a new friend – and tell someone why you want to be their Facebook friend.

Let’s face it, if a complete stranger knocked on your door asking you to do something and not explaining why – then the chances are you’d say No (or maybe something a little stronger!)

So if you want complete strangers (and let’s not forget potential customers) to accept your Friend’s request then you need to decide what to tell them when introducing yourself.

I suggest you experiment, but if you’re having trouble I cover the whole process of adding friends, with suggested copy to use in my ebook. I also use a method where you only need to type out an introductory friends request message once, saving your fingers from all that typing.

Click here to download my ebook now

Tomorrow, we’ll be looking at How to write engaging posts for your new friends

ONE LAST TIP: don’t post junk on your Facebook wall!

Put useful and helpful information on there, and your Facebook friends will want to read your posts.

If you think this article was useful, use the links below to post it on your Facebook Wall & Twitter to
enhance your Social Network Pressence.


If you’ve just visted from Facebook and haven’t subscribed to
this FREE 8 part Facebook Marketing Course yet…

just click here to get it all for FREE


   
 
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Part 7: How to write engaging posts for your new friends

Posted by admin at April 14, 2010 | Category Free Course
 

Welcome to part 7 – How to write engaging posts for your new friends

So far we’ve looked at how to target and identify our the right Facebook users and then invite them to become your friends.

Once you’ve started adding friends (and don’t forget my Social Network Marketing  ebook explains how to do this with minimal effort if you’re struggling) then it’s time to ask yourself…

“What am I going to post to my new found Facebook Friends”

 Well the real question is “What should I definitely NOT post!”

Things to steer clear of are

  • Endlessly posting the same links to your website
  • Just posting “please buy my product”
  • Negative posts or negative comments against other people
  • Telling people what you just ate for dinner!

actually this could could turn into a long list but the big no-no here is just posting links to your sales pages – it’s not going to cut too much ice with your audience!

So what is going to work?

Well a good place to start is by getting yourself a blog and writing some content that’s both relevant to your market and interesting.

Ideally, it’s best if your blog is integrated into your website, so when people come to read the articles they can easily click through to your sales page – and don’t forget any traffic will be FREE!

But if you’re a complete novice, just set up a free blog on blogger.com or wordpress.com (I personally use wordpress) and your blog will be up and running in minutes.

Or if you don’t have a website or your own business, why not review products that you’ve bought online, and earn some affiliate commission.

TIP: only review things that you actually found useful and valuable if you want people to start reading your reviews.

If you don’t know where to start you can find some useful information about clickbank on our affiliates page.

Tomorrow, I have something very exciting for you…

It’s a FREE video all about Facebook Markteing and it has some VERY valuable information that could change your marketing forever!

also if you’d like to know a lot more about Facebook Marketing…check out my Social Network eBook here


ONE LAST TIP: don’t post junk on your Facebook wall!

Put useful and helpful information on there, and your Facebook friends will want to read your posts.

If you think this article was useful, use the links below to post it on your Facebook Wall & Twitter to
enhance your Social Network Pressence.


If you’ve just visted from Facebook and haven’t subscribed to
this FREE 8 part Facebook Marketing Course yet…

just click here to get it all for FREE


   
 
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Part 8: FREE Video – Advanced Facebook Marketing

Posted by admin at April 14, 2010 | Category Free Course
 

Welcome to Part 8 -the final part of your Social Network Marketing FREE mini Course .

When I started putting this course together I wanted to conclude with an easy to watch video that would pull the whole thing together.

But then I watched Robert Grant’s Free Video and, with dismay, thought he’s already gone and done it
-and gone much, much further that I was ever planning to!

So I’ve abandoned my own Facebook Video Project and sought Robert’s permission to share his video with you…
- and fortunately he said YES!

To watch it all you need to do is click on the video image below and confirm your email address to gain access
(this should be the same email address that you registered for this free mini course with)

There’s no sales pitch at the end – this is just a great FREE video!

image

One last thing: This page has access to a brilliant FREE Video and is well worth sharing on your Facebook Wall!

If you like the video, use the links below to post it on your Facebook Wall & Twitter to build a strong Social Network Pressence.


If you’ve just visted from Facebook and haven’t subscribed to
this FREE 8 part Facebook Marketing Course yet…

just click here to get it all for FREE


   
 

Your Free 8 Part Facebook Marketing Course

Posted by admin at April 8, 2010 | Category Free Course
 

Hi and Welcome to my FREE Facebook Marketing Course.

Over the next few days I’ll be sending you details of
how to access each part of my FREE 8 part Course.

Here’s an overview of what we’ll be covering:

Part 1: Why every Business should be getting very excited about Facebook.

Part 2: Five ways to Explode your Web Traffic and Online Sales.

Part 3: Facebook vs Google Advertising

Part 4: Killer Apps that will Flood your Website with FREE traffic

Part 5: How to laser target friends in your niche

Part 6: The Secret of Rapidly Growing Your Friends List

Part 7: How to write engaging posts for your new friends

Part 8: FREE Video – Advanced Facebook Marketing

I’m looking forward to sharing this information with you.

If you think this FREE information is going to help you, please become a Fan of my page on Facebook. This will allow others to also easily find benefit from this information.

Here’s the link you’ll need to become a fan
(just click the link & click on the become a fan button at the top of the page)

click this link to visit My Fan Page on Facebook

Finally, I’ll be sending you part 1 by email shortly.

If you’d like to learn a lot more about Facebook Marketing than is covered in this FREE course…check out my Social Network eBook here


like this? share it with your facebook friends…


   
 
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Social Media – Where do I start?

Posted by admin at April 8, 2010 | Category Social Network Marketing
 

Social media  has revolutionized marketing and advertising.  As a result, even if you’re a novice at “getting the word out” on who or what you are and what goods/services you provide, business owners with a little know how  can use any number of social media sites to make a ripple on a very large, but level playing field.  So to try and compete, like other business startups or marketing managers looking to take control of the marketing reigns, make sure you are registered or have an active profile on many of these sites.

But, the need to automatically adopt all the latest social media trends and master every social media site could possibly hinder your ability to actually grow your business venture and leave you with a sense of social media overload.  You should be primarily focusing on what makes your business venture great instead of scratching your head over how to get your Twitter followers over to your Linkedin profile so your Google Analytics account can monitor how many unique visitors are requesting connections in order to direct them to your WordPress blog to tell users what you think about using FriendFeed to link to your Twitter followers.

If you are like many of the new or well established business owners, entrepreneurs, or marketing professionals and you want to take advantage of what social media has to offer your marketing bottom line, you should treat social media sites like any other tool that you utilize to operate your business.

  • Have a clear goal for what you want that tool to accomplish.
  • Identify the best method for using that tool to accomplish your goal.
  • Monitor the rate success of utilizing the tool.

Just jumping out into the social media world can quickly turn into leaving you overwhelmed and frustrated if you are not prepared.  To avoid social media overload you should map out a plan of action.  That way, you can identify which social media sites work the best for you.  There are tons of sites, resources, and tools related to social media, and a great deal of them can be redundant and thus eliminated from your game plan, only if you have a game plan to start with.  Social Media Today is a good place to start and talk to other social media professionals and get ideals and tools.  As a result of identifying which social media tools work the best, you will be able to easily monitor them via sites like Google Analytics to see if they are in fact, proving you a solid ROI (time is money). 

Tip: If there are sites out there you that you don’t use, a good habit is to remove all personal information from the site.

I know it’s tempting to make sure you are registered on every social network.  But if you’re not careful, the need to be everywhere can evolve into an inability to be anywhere.  You should develop a targeted marketing strategy with social media sites to ensure your focus can remain on growing your brand and in turn, growing your business.

Want to learn more about social network marketing?

   
 
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Facebook to replace “become a fan” with “like”

Posted by admin at March 31, 2010 | Category Uncategorized
 

Instead of asking users to become a fan of Cheryl Cole, Lady Gaga or what ever you like to follow, Facebook will let social networkers click on the “like” button in the future instead.

According to the site’s number crunchers, Facebook users already click “like” on comments, photos, status updates, etc nearly twice as much as they click “become a fan”.

They reckon changing the button will make people more comfortable with linking up to brands.

Facebook also makes money from the ads used by businesses to attract social networkers to their pages, with the average user currently becoming a fan of four pages every month.

   
 
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Brits are hooked on Facebook!

Posted by admin at March 26, 2010 | Category Facebook News, Social Network Marketing
 

More than three in four UK internet users belong to online networking sites such as Facebook and Twitter, according to research by InSites Consulting.
Facebook is used by half, the online market research organisation found, with Twitter attracting 42 per cent of the British online community.

Figures for the UK reflect the global trend, with Facebook the world´s most popular networking site, visited by 51 per cent of the total online population.

Remarkably, 72 per cent of internet users worldwide use at least one social network, which means a staggering 940 million users worldwide.

The UK´s online community is not the most socially active, however, as in South America 95 per cent of web users log on to social networking sites on a regular basis.

It was revealed recently by Experian Hitwise that Facebook attracts more loyal visitors than Google, and also directed more traffic to news sites than the web´s leading search engine.

   
 
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Social Networking is Sky-Rocketing!

Posted by admin at March 25, 2010 | Category Facebook Marketing, Facebook News, Social Network Marketing
 

Social networking sites are now more popular with consumers than the telephone, it has been claimed.

Daniel Chubb, chief executive officer at Dansway Communications and Online Social Media, said many people especially are using websites such as Twitter and Facebook more times a day than their mobiles and landlines ? comments which may interest marketing professionals seeking opportunities online.

He claimed that the younger generation in particular “cannot live without social media” to keep in touch and shape their leisure time.

“Facebook overshadows all, but niche social media sites are more popular with many users with specific interests,” Mr Chubb stated.

Research published by InSites Consulting this week revealed that 72 per cent of internet users are part of at least one social network, which translates to 940 million users worldwide.

According to the study, Facebook remains the most popular social media platform with 51 per cent of global internet users, followed by MySpace (20 per cent) and Twitter (17 per cent).

   
 
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5 Common Social Network Marketing Mistakes

Posted by admin at March 10, 2010 | Category Facebook Marketing, Social Network Marketing
 

Is your social media marketing campaign working for you, or is it more in the nature of a kamikaze mission?

Social media marketing on sites such as Twitter and Facebook can do wonders for your online business IF you use them correctly.

However, if you are making major mistakes in your social media campaigns, you might be on the fast track to the ecommerce graveyard!

Here are some common mistakes that you don’t want to make in social media marketing:

Too Many Advertisements. This is a huge no-no! Internet users in general and social site members in particular find pop-up and flashing ads extremely annoying. Ditto for too many ads of any kind! If you have any sly thoughts about disguising your ads as regular content—forget it! Web folks are savvy to that sort of subterfuge and you will find yourself a social site pariah in nothing flat by using those tricky techniques.

Spamming. Never, ever spam! Don’t send blanket messages to every one of your followers or people on your Friends list, either, or this can be considered spammy behavior. Only send messages where they are relevant. Every one of your followers may not be interested in the same things, so try to keep your messages pertinent to the recipients.

No option to share. Make it as easy as possible for your content to be shared. On Twitter, for example, you can ask for your message to be shared by including “Please RT,” which translates to “Please retweet.” The best and fastest way to get your content passed along is to make it easy and painless for readers!

Being selfish. Don’t just share your own content! Pass along any message or post by other users that is interesting, entertaining and/or informative to others.

Only using one social site. You don’t want to spread yourself too thin and wind up not doing a good job of marketing at any site, but it doesn’t pay to put all of your eggs into one basket, either. Try several of the most popular social sites, and then narrow it down to two or three that work best for you.

Don’t make mistakes that amount to social media marketing suicide!